According to a study by Statista, the global sales of nutrition apps are expected to elevate at the annual growth rate (CAGR) of 11.31% during the forecasting period of 2024-2028, which would elevate the market volume to touch US $8.29 billion by 2028.
The stats above already throw light on the escalating focus of the people on their nutritional; health as well as technology. When we talk about technology, artificial intelligence is one dominating field that is spreading its magic to the public. So, in this world where people are fitness-oriented and adopting advanced AI solutions, it is no surprise that the combination of AI, nutrition, and fitness can bring wonders.
In this blog, we talk about AI nutrition apps and explore how they are providing individuals with customized guidance and businesses with powerful growth tools.
AI in Nutrition
The world today is quite fast-paced and data-driven, with people demanding high-quality customized services in less time. Such huge demands have now put pressure on nutrition and fitness businesses to adopt cutting-edge AI solutions that provide them with services in just one click!
Artificial intelligence, the human-like intelligence found in machines, has allowed businesses to bring this idea into reality. By studying loads of data generated via various sources, AI provides data-backed insights for public and personal needs. It tracks the trends and underlying patterns in the public data and monitors the individual’s lifestyle to provide services tailored to people’s requirements. Let us understand this better with a bird’s eye view of artificial intelligence for the nutritional health of people.
Overview of AI in Nutrition
AI models for nutrition would get trained from large relevant datasets with information on different food items, their calories, quantities, nutritional value, and knowledge regarding different types of nutrition, diseases, fitness, strategies to let people achieve their fitness goals, and much more.
Using all this data, AI provides insights by analyzing the public data and showcasing the market trends. Moreover, AI records the user’s food choices, like vegetarian, vegan, or non-vegetarian, and monitors their diet, nutrition, and lifestyle, with the help of which the app produces personalized diet charts, food recommendations, and suggests changes for how the user can improve their nutrition levels and the overall health.
Key technologies used for AI-powered Nutrition Solution
To have a comprehensive understanding of how an AI app for nutrition works, let’s first go through some key technologies:
Deep Learning
Deep learning models are an extended form of neural networks. Just like the human brain has neurons, AI models have artificial neurons that have a specific weight and thresholds. Once these artificial neurons reach their threshold, they pass the information to the next artificial neuron. Deep learning allows the AI model to identify complex patterns in various types of inputs or the gathered data.
Natural Language Processing (NLP)
Natural language processing is the field of artificial intelligence that lets the AI algorithms understand, and respond to the user’s input in the natural human languages. It makes the interaction of users with AI as easy as walking in the park. NLP is widely used in chatbots or conversational bots, which assists users and service providers with different kinds of queries.
Computer Vision
Computer vision is another form of AI that can detect various types of visual inputs like images and videos by the user. Computer vision models can look at something and recognize what it is.
Up next, let us see how these technologies let people interact with AI for monitoring and improving their nutritional health.
How does AI analyze meals?
AI can detect the nutrition and calories of the user’s meals in the following ways:
Snap & Detect
Users can click and upload pictures of their meals, and the AI model will automatically detect its calories, and nutritional content, using the data it has been trained on.
Textual Input
If the photo isn’t captured, users have the option to manually enter the name and portion size of their meal for calorie and nutritional analysis.
Snap & Chat
AI solutions for fitness even offer a combination of image and text analysis, where the AI can detect the meal contents using the image uploaded, and by using conversational bots, users can ask any queries they have regarding the nutrition in the meal or suggestions for betterment.
Features of AI-powered Nutrition Solution
Following are the amazing features that the AI nutrition app offers to its users:
Prepare a customized diet & workout plan.
By taking the user’s height, weight, fitness goal, daily activity, and dietary choices as input, an AI-powered fitness app calculates the daily calories required for achieving the user’s fitness goal and prepares customized diet and workout plans for them.
Calculate daily calorie intake & nutrition.
Users can input their meals with portion size, and AI will automatedly detect how many calories the user has taken, and if it matches the nutritional requirements. If the meal doesn’t meet the daily required nutrition intake, it will alert the user and suggest improvements.
Tracks the physical activity & calorie burn.
AI apps can even be integrated with other fitness apps and track daily physical activity, including steps the user walked and calories burned during workouts, jogging, and running sessions. Moreover, the app along with the fitness apps and wearables, would even record the heart rate, spO2, and sleep levels of the user.
Suggest food and workout recommendations.
AI would never let the user run out of healthy meal ideas. They would always pass recommendations for new food recipes, which would allow the user to enhance their taste buds and improve their nutrition intake. The AI nutrition app would even suggest the user with new workout recommendations which they can opt for a change.
Provide Insights in the form of charts and graphs.
As the user inputs all the diet information along with the workout, they can check their weekly and monthly reports with personalized suggestions on the areas of improvement.
Virtual Nutritionist
AI Chatbots are virtual nutritionists or fitness coaches that would be available for user support 24/7. People can input their queries via text or voice regarding their diet, workout, and medical conditions, and the AI chatbot will provide them with personalized answers in just one click. These conversational bots have already recorded all the information of the user and can analyze the user patterns to help them get healthy.
Thus, all these amazing features provide a smooth user journey and experience to let them achieve their dream body.
Benefits of AI Nutrition App For Businesses
The following are the benefits of AI nutrition app for businesses:
Improved Customer Engagement & Experience
With image recognition and chatting features, AI makes the interaction of people with nutrition apps quite easy, which enhances the customer experience and engagement, which tends to increase app usage, in turn resulting in positive word-of-mouth, more revenue generation, and an uptick in app downloads.
Providing Personalized Services
As the app collects the user data, it studies and analyzes the user’s behavior, patterns, and habits, on the basis of which it produces personalized, timely insights and recommendations for the user. This personalization for the users lets the business provide high-quality, tailored services that increase their brand value and reputation, directly elevating their organic sales.
Simplified & Streamlined Data Collection
AI solutions for nutrition collect real-time customer data, using which nutrition business owners or service providers can analyze the patterns and trends in their customer preferences, which would help them make better and more informed decisions to bring advancements in their services and reach a wider audience.
Innovated Product Development
AI algorithms and their gathered data would even let the nutrition business identify gaps in the market, which would help the nutrition businesses meet the demands of customers and bring innovations and advancements through their services. For example, recommending automated new recipes and food combinations to meet people’s dietary requirements.
Effective Marketing
Along with the customer data, AI also collects the data of the online audience, including their search history and wishlists, using which it identifies the target audience out of the large pool of audience present online. All this data analysis is then used by AI for tailored promotions, including relevant ads of the app and discounts which would lead to the effective marketing of the business’s services.
Boost In Sales & Profits
Paid premium versions of the app can also be launched to incentivize the app. Moreover, by collaborating with other health service providers, new interfaces can be developed that would connect the users with nutritionists and fitness coaches. All this innovation, along with the streamlined operations and tailored marketing, would drastically boost the app sales and profits.
Hence, AI nutrition apps can yield mind-blowing results for any nutrition business or service provider and allow them to expand their domains to a larger customer base.
Which businesses should develop their AI nutrition model?
Businesses can develop their AI algorithms tailored to their needs and launch their own mobile apps or integrate the AI into their existing apps and websites. Below listed are the businesses that can benefit from developing their AI model, and explained how:
Fitness & Diet apps:
AI in nutrition is a boon for fitness and diet-tracking apps. Almost all the features we mentioned above can be greatly used in such apps. This will let the users get a personalized experience, with customized diet and workout plans with respect to their fitness goals, and track their journey of growth in real-time.
Healthcare Providers & Wellness Companies:
Nutritionists, healthcare providers, and mental health practitioners can launch their own AI app to provide their customers with 24/7 automated support and reach a wider customer base worldwide. Moreover, with AI development tailored to the business requirements, they can have more advantages like automated appointment scheduling, marketing, customer service, and so on.
Grocery stores and food delivery services:
AI for grocery stores and food delivery services would allow customers to track the nutritional content and calories of their food purchases, allowing them to make intelligent choices for health. In addition, the AI model will automate tasks like record-keeping and inventory, hence benefitting businesses with all-rounder management.
Food companies and restaurants:
Restaurants and food companies can integrate AI into their systems and input their recipe and components of the food items. By this, the AI would automatically detect the calories and nutritional value of the menu items, recommend healthier options, and provide personalized nutrition advice to customers based on their dietary needs and preferences.
Agriculture and food production companies:
AI models could be used to optimize crop planning, analyze soil nutrient levels, and develop more nutritious food products.
Research institutions and government agencies:
AI nutrition models could aid in conducting large-scale studies, analyzing dietary patterns, and developing evidence-based nutrition guidelines and policies.
Thus, the development of AI in nutrition solutions by the business can enhance the customer experiences of guests and boost their profits. Also, if additional features are added to the AI nutrition model, it can automate most of the repetitive and manual tasks at the back end, which would reduce the pressure on the business staff and streamline the operations, thereby saving time and money through cost-cuttings.
Launch Your Own AI Nutrition App
If you are looking for an ultimate AI software solution for driving your business services, and operations, Build Future AI has brought a great deal for you!
We not only help you build accurate and reliable solutions but also our expert AI developers and data scientists, in collaboration with field experts such as nutrition science and healthcare, develop models that can revolutionize the way people approach personalized nutrition and promote healthier eating habits on a larger scale.
Why Choose Us?
Build Future AI collaborates closely with its clients to understand their unique business requirements and innovate ideas using advanced technologies.
- Customized solutions to tackle your business needs.
- Added innovation with top-notch technologies.
- Cost-effectiveness with higher ROI.
- Continuous improvement and support.
You may contact us via email at business@buildfuture.ai to learn more.
